This year and a half engagement was to create a web-based engineering tool for pavement construction and design planning. is a tool for planning the thresholds and materials needed to construct streets, highways, parking lots, construction zones and airports throughout North America.


UX/UI Designer & Business Analyst


Project Manager, Backend Developer, Front End Developer, 4 QA Testers


The American Concrete Pavement Association (ACPA) is the world’s largest trade association that exclusively represents the interests of those involved with the design, construction, and preservation of concrete pavements. ACPA represents these interests at the national level to Congress, FHWA, FAA, national trade associations, and business organizations. ACPA supports research and promotion to improve the quality of concrete pavements and expand their use. ACPA provides engineering expertise, design tools, pavement specifications, construction best practices, and education to members and agencies. ACPA represents nearly 400 member companies and 2,300 individuals across the US and abroad.

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Project Overview

The ACPA had licensed out their online planning tools to a 3rd party service over 20 years ago and they were ready to dissolve the partnership and launch a cutting edge online planning and learning tool to allow engineers to utilize the very best practices and tools for planning and designing concrete surfaces across North America. Working with engineers, professors and other stake-holders, I understood the nuances and variations that go into designing across different projects, locations and temperature conditions.

The goal of the project was to service all types of engineers who are constructing parking lots, airports to interstate freeways, from snowy Colorado to blistering hot Phoenix and everything in-between.


When dealing with an organization with over 400 member companies spread across the globe, you quickly find out that there isn’t one defined way to design concrete. Like software design, engineers have their preferences and it’s the constant struggle with the association to fully define the “right” way to design. Having some very strong opinions we were forced to allow the user to choose from several different types of design, while strongly guiding them to what the industry deems “Best Practices”. In addition to the variety of design methodologies the location and weather conditions created a very nuanced approach.

In addition to the engineering side of the application, the planning tool was also to double as an educational vehicle for most major engineering universities across the globe. Students can can use the application to practice designing for real-world situations.

The Process

Step 1: User Research

The first part of the project was to have a clear understanding of all the stakeholders that would be using this application. Having multiple engineers all with different styles, methodologies and opinions, our goal was to identify the needed workflows that are critical for advancing the industry standards for concrete pavements while allowing the individuals to design how they need to for their particular projects.

Step 2: Application Design & Integrations

Having documented & quantified the users’ personas and functionality needed to support their workflows, the next piece was to design the Site-Map, Wireframes & User Interactions. Taking the users current workflows, I broke down the core needs of the application while understanding all the problem and pain points of the current system. Using interactive mock-ups, I was able to test workflows against real-world situations and outlying cases.

Step 3: UI Design

The last step in the design process was to organize and create an ascetic for the application. Having identified all the needed functionality and displays, the goal of this step was to take the different design methodologies and stream the design approach so the users can accomplish their work, while using industry best practices. style guide was inspired by the ACPA current digital product suite while showcasing best in class design projects for concerte pavement.

Project Outcome

On October 9, 2019 the ACPA launched at their annual members meeting in Las Vegas to a tremendous industry response. The application is currently used by thousands of engineers all across the globe.

The American Concrete Pavement Association presents a new video that shows the features and benefits of, the cement and concrete industry’s concrete pavement thickness design platform that allows users to design pavements free of charge using a computer or other digital devices.

The program was created for city, county, and consultant engineers, academia, or anyone involved in design of roadway, industrial, and parking area pavements. PavementDesigner improves upon traditional pavement design software programs, and provides the following value-added features:

No cost – The platform and is offered completely free of charge, eliminating the expense and burden of ordering software and updates, licenses, etc.

Immediate access – The platform brings the industry’s best pavement design programs together into a single website that allows professionals to design pavements immediately.

Cloud storage/retrieval – Users have the option of creating a user ID and password to save their design work, as well as to retrieve projects using any digital device.

Automatic updates and improvements – The online system is automatically updated when new content or details are added. Users will not have to download updated software or “patches.”